E-Mail Marketing For Dummies Reviews

//E-Mail Marketing For Dummies Reviews

E-Mail Marketing For Dummies Reviews

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By | 2012-10-25T16:24:32+00:00 October 25th, 2012|Text Message Marketing|3 Comments

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3 Comments

  1. Eric Guerin "SmartMarket Movie" October 25, 2012 at 4:33 pm
    12 of 12 people found the following review helpful
    5.0 out of 5 stars
    The ultimate primer to email marketing, July 30, 2008
    By 
    Eric Guerin “SmartMarket Movie” (Worcester, MA USA) –
    (REAL NAME)
      

    John Arnold’s manual for email marketing is an amazing resource for anyone looking to start or accentuate their email marketing. The information is presented in a way that is easy to follow with enough technical explanation to help everyone from the complete novice to the expert. I have been doing email marketing for a couple years, have attended seminars on it BUT I still found new and interesting information, statistics and resources in this book that were incredibly helpful in organizing my email marketing efforts. Before you sign up for an email marketing account with a service provider, make it a point to get this book and give it a read. You’ll find it incredibly helpful!

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  2. R. Hyde October 25, 2012 at 4:48 pm
    11 of 11 people found the following review helpful
    5.0 out of 5 stars
    A Great Resource for Every Small Business Owner, January 8, 2008
    By 
    R. Hyde
    (REAL NAME)
      

    John Arnold has created a practical manual that will be useful to a wide range of people. The information is presented in a clear and concise manner with organized content and a good use of examples. Written in an easy-to-follow format, it virtually walks you through the necessary steps of creating and maintaining an email campaign. It is a must-have for any business owner who wants an effective and time-saving answer to customer communication. Other manuals will come and go but this valuable resource will stay on my office desk for a long time to come!

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  3. Carl J. Street October 25, 2012 at 5:27 pm
    6 of 6 people found the following review helpful
    5.0 out of 5 stars
    Great for both novices and veterans, March 14, 2009
    By 
    Carl J. Street (San Francisco, CA USA) –
    (REAL NAME)
      

    No matter where you are in the email marketing learning curve this book will serve you well.

    Novices will like its detail and step by step approach that will quickly get them on the right path and avoid many expensive and frustrating pitfalls.

    Veterans will benefit by UN-learning many of the myths about email marketing that experience shows is counter-productive as well as learn important recent changes that have taken place in email marketing.

    Both groups will find this book well indexed for quick look-ups and problem solving long after their inital read. If you have only the time and/or money for one email marketing book — THIS is the one to get.

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