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Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
About the Author: Dean Schlenker
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Great info on the mobile revolution- required reading for marketers,
Jeanne Hopkins has been at the cutting edge of internet and inbound marketing for eight years. She has a great way of explaining complex technology in a way normal people can understand it. With more and more searching going on from mobile devices, this is a great book about how you can maximize your visibility, traffic, leads and customers to grow your business. It’s easy to read (her style) and essential unless you want to cut yourself off from a third of the folks who are looking to find you. Drop the $16 and save yourself a bundle. This book is highly recommended and gets a five star rating. Go, Jeanne and Jamie, Go
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|Get Go Mobile and get going!,
The Mobile age is here and marketing, as we know it, is about to change. Correction, it has already changed. As a professional marketer and a responsible steward of my client’s digital presence, I’m always on the look out for timely insight concerning the future landscape of communication. Go Mobile provides just that. It is thoroughly researched, smartly packaged and most importantly actionable. So don’t wait, get Go Mobile and get going!
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|The Essential introduction to Mobile Marketing,
The statistics around mobile device usage are staggering. It is clear that mobile is the next big marketing frontier. Go Mobile does a great job of balancing introducing mobile marketing concepts while providing actionable and tactical advice for readers to execute against in their own business. If you are working on developing a mobile marketing strategy and are wondering how apps, QR codes, mobile ads and other tactics fit in, then this is the book for you.
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