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Mary Jo Bitner
arizona marketing
Image by simonk
Professor Marketing and PetSmart Chair in Services Leadership, WP Carey School of Business Arizona State University, Tempe, Arizona

Her opening keynote was entitled "Customer-focused service design and innovation"

Mary Jo Bitner
arizona marketing
Image by simonk
Professor Marketing and PetSmart Chair in Services Leadership, WP Carey School of Business Arizona State University, Tempe, Arizona

Her opening keynote was entitled "Customer-focused service design and innovation"

Mary Jo Bitner
arizona marketing
Image by simonk
Professor Marketing and PetSmart Chair in Services Leadership, WP Carey School of Business Arizona State University, Tempe, Arizona

Her opening keynote was entitled "Customer-focused service design and innovation"