Mobile Marketing Made Easy

//Mobile Marketing Made Easy

Mobile Marketing Made Easy

[wpramazon asin=”B007V93NJI”]

By | 2012-10-11T11:24:39+00:00 October 11th, 2012|Text Message Marketing|2 Comments

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2 Comments

  1. Anonymous October 11, 2012 at 12:20 pm
    5.0 out of 5 stars
    Not Too Techie, May 11, 2012
    Amazon Verified Purchase(What’s this?)
    This review is from: Mobile Marketing Made Easy (Kindle Edition)

    I thought that the book did a good job of keeping things at a high level for readers – it didn’t get overly ‘techie,’ but did touch on the major technical concepts and taught some key terms.

    The case studies were helpful to read, but focused mainly on product marketing (one example company did have a technical services division, but the focus seemed to be on selling their products). Those interested in marketing products might find that content the most useful.

    Including a case study related to a service business would improve the book. (Note: I reviewed a free, advance copy)

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  2. Anonymous October 11, 2012 at 12:24 pm
    5.0 out of 5 stars
    Good Overview, April 30, 2012
    Amazon Verified Purchase(What’s this?)
    This review is from: Mobile Marketing Made Easy (Kindle Edition)

    I downloaded this book for reading on a recent flight after being given an advance copy for free and it ended up being just what I was looking for. The material covered was at a ‘cliff notes’ level and the case studies helped give some context.

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