Tourism Marketing for Cities and Towns[wpramazon asin=”075067945X”]More Phoenix Marketing ProductsRelated Posts:Social Media Marketing Tips You Can Use Right Here And NowSolid Ideas To Create Better Web Marketing StrategiesFollow The Advice Of Experts At Successful Internet …Social Media Marketing Plan In The Cards? Our…Great Tips For Mastering Social Media MarketingMobile Marketing That Will Bring You ResultsBy Dean Schlenker|2013-05-16T17:29:38+00:00May 16th, 2013|Phoenix Marketing|2 CommentsShare This Story, Choose Your Platform!FacebookTwitterLinkedInRedditGoogle+TumblrPinterestVkEmail About the Author: Dean Schlenker Related Posts Brian Mayer, Director of Marketing of University of Phoenix Brian Mayer, Director of Marketing of University of Phoenix Q&A: Phoenix vs. Albuquerque? Q&A: Phoenix vs. Albuquerque? Internet Marketing Phoenix Internet Marketing Phoenix BMA Phoenix Welcomes Jon Miller Marketo Co-Founder and VP of Marketing Content and Strategy BMA Phoenix Welcomes Jon Miller Marketo Co-Founder and VP of Marketing Content and Strategy Nice Phoenix Marketing photos Nice Phoenix Marketing photos 2 Comments Jim Kayalar, CMC May 16, 2013 at 6:10 pm 4 of 6 people found the following review helpful Basic Intro Level Book, March 3, 2008By Jim Kayalar, CMC (Jersey city, NJ USA) – This review is from: Tourism Marketing for Cities and Towns (Paperback)This is a good book if you are new to the industry, either as a student or as practitioner. The book covers nearly all relevant subjects. Herein lies the problem. Everything is covered, but there is no real focus or depth.If you need more than the basics, you will have to look elsewhere.To summarize, if you need a toolkit or a how to do guide, this book is not it. If you need a basic intro level book, then the book will do. Jim Kayalar is a certified management consultant, and has consulted internationally for destination marketing companies, resorts and hotels. His corporate web site can be found at http://www.biztuneup.bizHelp other customers find the most helpful reviews Was this review helpful to you? | Comment (1) Anonymous May 16, 2013 at 6:15 pm Great Book!, April 23, 2013By Diz0n “Diz0n” (Houston, Tx USA) – This review is from: Tourism Marketing for Cities and Towns (Paperback)This book is great for those who wants to learn the application of marketing to a place. It is well written and easy to understand. I thought it was pretty comprehensive as it covers everything from theories to budgeting. Clearly meant as a textbook, however, I still like the real-life examples in between the pages and “Worksheets” at the end of each chapters. Overall, this book is just a great guide for place marketing.Help other customers find the most helpful reviews Was this review helpful to you? | CommentComments are closed.