Frequently Asked Questions
What is SMS Marketing, Text message marketing?
SMS stands for “Short Message Service”, best known as TEXT Messages. Messages have a maximum length of 160 characters. Synonymous terms are Texting, TXT, SMS, and Text Message. There are over 58 million text message users in the US. SMS Marketing describes using text messaging to market your industry and is now considered THE marketing mediums of 2010.
A short code is a 5-7 digit number used to send SMS and MMS messages via your cell phone. Companies can rent their own dedicated short code or can share a short code, depending on their budget and needs. Gigs Media Marketing offers the shared short code: 94932 so you can start today. Please ask us about creating your own short code.
Keywords are used to create a campaign specific for your company. Unlimited sub-keywords can be created and used for specific campaigns. For example, when the keyword “Taco” is sent as a message to the short code 94932, the cell phone number of the person sending the message is add to a group. Now the restaurant ,Taco Casa, can respond with a Buy 1 get 1 Free coupon and continue to send text messages to this group, Anytime!
For a full list of advantages, click here: Top 10 reasons to use Mobile Marketing.
You must grow your cell phone database through a 100% opt-in campaign. Strategic marketing campaigns can be used to build your database.
100% Opt-in means that cell phone users must text your keyword to 94932 in order to receive messages from you. This allows you to immediately build a target market database. All messages sent from our system must be in line with Anti-Spam policy. In short, you must have permission.
You must include an Opt-out phrase at the end of EVERY text message. Adding Opt-out messages to marketing material as well. Example. Reply STOP to opt-out from any marketing campaign. You must be 18 years or older or have permission from a parent/guardian to participate. Msg & Data rates may apply. Your have the option to use your own abbreviated opt-out instruction or to use ours.
You own your database!! It can be exported to an Excel file anytime.
Yes. Includes setting up your account, training and providing strategic marketing ideas for your business.
Yes. We do month to month and you can stop at any time. We like a few days notice.
Additional keyword is ok
Unlike email which is an unlimited number of characters, SMS texting is limited to 160 characters. Gigs Media Mobile Marketing allows up to 360 characters, though these are separated into 3 different messages and will be billed for 3 credits!
Typically text messages are delivered in just seconds to a few minutes. Some short delays may be experienced during peak hours.
Is their a limit the number of SMS messages I can send?
No. You can send as many as you pay for. However, it is important that you send VALUE messages or your customers will Opt-out! All messages sent from our system must be in line with Anti-Spam policy. In short, you must have permission.
As long as nobody else is using that keyword, then it’s yours for as long as you keep it
If you do not get the keyword you want, you can keep checking as keywords come available from time to time. You can pick any combination of numbers or letters up to 7 characters long.
Your data is securely stored on our back end servers. The data is frequently backed up incase of system failure. No one else has access to your data accept you. We do suggest you back up your own data often!
Not at all. If you can send email or login to the system with your username and password you have already qualified yourself as being able to run this system. It is very simple and straight forward.
SMS Mobile Marketing sends and receives text messages to any cell phones in the 50 United states including Alaska and Hawaii, Puerto Rico, the Caribbean, and now Canada. You do not need to be in these areas to have an account and market to customers in these areas.
No. Your contacts are kept strictly confidential. We do not rent, lend, trade, sell or release your contacts to any third parties, nor do we use it ourselves. It is your data.
Yes. We can provide you with the code to place on your web site, Facebook or email to collect phone numbers automatically.
Yes! All subscriptions and billing are securely handled by PayPal. Your credit card and billing information will never be held by us, and will ONLY be stored with PayPal.
No. You must continue your subscription to reserve your keyword. No keywords can be saved beyond the trial period for non-paying customers.